A cleaning amenity is professional in-unit cleaning offered by a building to its residents as a perk — booked and paid online, delivered by crews the building trusts, with the property earning a share of every booking. It has become one of the fastest-growing "ancillary revenue" amenities in multifamily because it costs the building nothing and residents actually use it.
How a cleaning amenity works
- 1. The property enables it. Management picks the services and pricing with its cleaning partner; a branded portal and lobby QR go live in days.
- 2. Residents book & pay. No phone calls or cash — they choose a service and time and pay online, including recurring schedules.
- 3. Crews deliver with proof. The job goes to the building's crew on WhatsApp; every room is photo-documented and rated.
- 4. The building earns. A revenue share on each booking flows back to the property, offsetting its common-area cleaning bill.
Why buildings add it
| Benefit | What it means |
|---|---|
| New NOI | Revenue share on every resident booking — ancillary income with zero capex. |
| Retention | Concierge-style convenience residents associate with the building, not an app. |
| Lower cleaning bill | Amenity revenue offsets what the building pays for lobbies, gyms, and hallways. |
| Control | One vetted crew with building access — not a rotating cast of marketplace strangers. |
What to require from any provider
- Photo proof of every visit, room by room — not "trust us."
- A portal branded to your property, not a third-party app that owns your residents.
- Revenue share back to the building, stated in writing.
- Crews that also handle your common areas, so accountability sits in one place.
Frequently asked questions
What is a cleaning amenity?
A cleaning amenity is professional in-unit cleaning that a building offers its residents as a perk. Residents book and pay for their own cleanings in a portal branded to the property; the building curates the provider and typically earns a revenue share.
What does a cleaning amenity cost the building?
Nothing to launch on Abreo. Residents pay per cleaning, and the property receives a revenue share on every booking — the amenity is a revenue line, not an expense.
How do residents book?
Through a branded web portal or a QR code in the lobby: they pick a service, choose a time, and pay online. The building's cleaning crew receives the job on WhatsApp and documents the visit with room-by-room photos.
Does it work for offices and malls too?
Yes. The same model works for office suites, retail units in malls, and mixed-use properties — any building where tenants would pay for professional cleaning of their own space.
How is this different from residents hiring cleaners on a marketplace app?
Marketplace cleaners are strangers with building-access problems, and the building gets nothing. An amenity uses vetted crews that already service the property, every visit is photo-verified, and the building earns from each booking.